Blood is not blue — yet for some reason, the period product commercials we see on TV represent menstrual blood with an alien-like blue liquid instead of blood-red fluid. So why is period blood represented by a weird blue liquid, and why have period commercials been doing this for decades? The answer: period stigmas.

Photo by Alexander Sergienko on Unsplash

What’s Next?

We want to continue normalizing period conversations and building a supportive network for people who menstruate. To learn more about how you can tackle period stigmas and taboos contact us at hello@getruth.ca, subscribe to our newsletter, or connect with us on social media! If you love sustainable menstrual pads you can sign up HERE to pre-order your very own Ruth pads! Thank you for reading! Don’t forget to wear your masks, wash your hands, and stay safe!

Writer at Ruth. Join the sustainable period care movement! Visit https://www.getruth.ca/